HELLO,
NEXT BASKET TEAM

MY NAME IS VALERI IVANOV, BUT YOU CAN CALL ME VAL.
COVER LETTER

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Why Me

My ultimate aim is to unleash the full potential of every project I engage with. I am confident that my experience and skill set can be seamlessly integrated into a positive synergy with any team willing to share their ideas and goals. As a tech-savvy individual, I enjoy exploring existing solutions and frequently crafting innovative ones, always with an 'outside the box' element. Through my involvement in diverse projects, I have developed a T-shaped profile, showcasing expertise in Print and Digital Graphic Design, UX/UI, Motion Graphics, Video Production, a strong understanding of color theory, and the ability to translate high-level concepts into compelling, creative designs.

My Working Process

Planning

I prioritize open communication and attentive listening. I engage with both the team and clients (when applicable) to grasp the project objectives, requirements, and user needs. Together, we forge a path to an ingenious solution and iterate until achieving perfection.

Development

I leverage my creativity to develop design prototypes based on the latest market trends. This approach ensures our vision is aligned and eliminates the dreaded "guesswork" from the equation.

Delivery

Last but definitely not least, I am committed to delivering top-notch, tailored-to-market, best-practices results. I am always open to adjustments because, in a dynamic market, creating a quality product demands adaptability and resilience to change.

Career Path

    As a TV Channel Director at Mimyuni Media Entertainment, I played a pivotal role in shaping a TV channel from its inception. My responsibilities included contacting content creating studios, editing collected videos, applying additional effects, conducting color corrections, lighting adjustments, and exporting the final results in formats ready to be uploaded on the servers and inclusion in the TV channel playlist.
    As a Senior Graphic Designer at Cloudfaces, I played a substantial role in elevating the quality and visual appeal of a multitude of mobile and web application products. In addition to enhancing the design aspects, I also took charge of developing compelling advertisements that effectively conveyed the essence of these applications to the target audience.
    In my founding role at FoxCrop, I not only designed the very first system interface but was also actively involved in the development process of the business plan and the marketing strategy.
    As the Senior UX/UI Designer of a monitoring company, I led the redesign of the platform interface, introducing additional features for both the in-house analyst team and customers, but also I was highly involved in the company’s marketing development and automation processes.
    In my role as Senior UX/UI Designer at TBI Bank, I have been instrumental in the development of multiple platform interfaces, but also creating various print and digital materials for both the bank and the company's merchant network.
    In my significant role as the Senior Graphic Designer at Frenus GmbH, a key highlight was my dedicated focus on spearheading the comprehensive rebranding process of the company. Collaborating closely with the exceptionally talented marketing team, we embarked on an exciting journey to craft a fresh and captivating visual identity that would redefine the company's presence on the market.
    In my capacity as a partner and the driving force behind the establishment of the overall visual identity at GrowBIG, I assumed a multifaceted role with a primary focus on orchestrating the marketing initiatives of the iOs workout tracker app. Furthermore, I took a hands-on approach to shape the UX/UI design of the forthcoming new version, a project that is currently in the advanced stages of development(on hold at this moment).
    During my tenure with the team, I contributed to the development of two new collections. My responsibilities ranged from preparing print files with patterns and capturing compelling product photography to seamlessly integrating all elements into cohesive visual materials for extensive marketing campaigns and website updates.

Valeri Ivanov

Should you require any additional information or wish to discuss my qualifications in further detail, please do not hesitate to reach out. I am eager to contribute my skills and expertise to your team and play a meaningful role in achieving your organization's objectives. :)



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